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Staff turnover: keep alumni happy with these three easy steps July 12, 2022 by Katie Gibson - There has been a significant increase in job openings for schools since the pandemic started, with the most amount of turnover in 2022. With these staffing changes, it is important to keep your alumni community in mind. Their key school…
The top challenges to alumni relations and how technology can help July 11, 2022 by Maggie Amaral - Institutions like yourself are seeking ways to engage meaningfully with alumni. However, the challenges of lower budgets, staff changeover, and lack of time makes it hard to consistently feel connected with alumni. With alumni relations headcount declining by 18% since…
The top 5 considerations to ensure a seamless transition for your graduates to become young alumni March 30, 2022 by Katie Gibson - The spring is always a busy time for schools. College acceptance, graduation, staff hiring and transitions, alumni reunions, and more. As a development team it is important to consider the senior class transition to young alumni status. Without a transition…
Better Data Metrics for Your Alumni Community December 2, 2021 by Katie Gibson - It seems like everyone is always talking about getting better data. But what does that mean, exactly—and why do you need better data for your alumni community? Collecting data has been the cornerstone of marketing for decades. But until recently,…
Everything You Need to Know about Alumni Data December 2, 2020 by Katie Gibson - This guide will help you audit, iterate, and improve your alumni community with better data. Skip to the Alumni Data Guide Maybe you are a school with an in-house alumni team, a student group with a spreadsheet, or a camp starting…
How to Lead a Brainstorm and Strategy Session December 1, 2020 by Katie Gibson - Throughout this year, schools have had to pivot and innovate quickly to adjust to COVID needs and student learning. Below are a series of exercises to support in your ongoing efforts to lead strategy sessions. The link to full document…
Maintaining Data Accuracy October 21, 2020 by Katie Gibson - Accurate data is necessary to maintain meaningful contact with your constituents. Unfortunately, ensuring up to date data is difficult for several reasons: Data decays at 25% a year as people move, change jobs, and more. Reminding an alma mater of…- Wavelength’s Multinetwork- How to Make Alumni Networks Actually Work October 21, 2020 by Katie Gibson - Wavelength’s Multinetwork- How to Make Alumni Networks Actually Work Originally posted by Chris G., CEO and Founder of Wavelength Connecting with people on social media takes time, effort, and in some cases, luck. Adding another social media platform to the mix…
- How Wavelength Communicates with Your Alumni about Data October 20, 2020 by Katie Gibson - How Wavelength Communicates with Your Alumni about Data Alumni know that you will likely use third parties to keep up to date. But they want to know you are a good steward of their private information. Transparency is key. You should…
Privacy is Key to Creating a Strong, Modern Alumni Community. October 20, 2020 by Katie Gibson - You are a steward of your alums’ information. You need this information to engage alumni. But how do you nurture your community while maintaining user privacy? Strong, private communities value two things, transparency and control. Transparency means that your alums know…
A New Reality: Alumni Engagement During COVID September 22, 2020 by Katie Gibson - Schools I work with are frequently asking me how peer institutions are engaging with alumni as the pandemic extends into the fall/winter. Below I’ve captured a few ways our customers are interacting with alumni. Entertainment Nights: Your alumni are talented…
Princeton Day School Seeks New Ways to Engage with Alumni During COVID-19 September 11, 2020 by Katie Gibson - Princeton Day School (PDS) is exploring new and innovative ways to interact with their alumni from afar. Below are a few concepts that they’ve begun to test in response to COVID-19. PDS recently launched a Panther AlumLIVE initiative that regularly…
Data as a Development Asset September 11, 2020 by Katie Gibson - Your alumni and donor data is your most important development asset. It helps you segment your population, keep in touch with important community members, and personalize your outreach. Each constituent attribute fulfills one of these functions. For instance, net-worth info…
